Grey Swan is a creative studio. We work across the theatre sector with artists, companies, and collaborators to amplify stories that matter – whether by creating dynamic digital projects, promoting bold voices, capturing performance, or publishing text and image.
Our mission
To support theatre projects from idea to audience – through PR, photography, digital, and publishing.
Who we work with
-Independent theatre-makers and touring companies
-Venues and arts centres
-Platforms for new writing and emerging artists
-Community-led arts projects
-Producers, publishers, and arts organisations needing marketing, documentation or production support
What are clients say about us
The Jack Studio Theatre has been delighted to collaborate with Tim and Julia of Grey Swan on many different projects over the past 10 years. They are the theatre’s Creative Consultants and have provided excellent support and advice on profiling the Jack’s work within the London theatre scene and been instrumental in the theatre achieving several Arts Council Funding bids.
Kate & Karl Jack Studio Theatre
Struggling to find a web creation service that could cater for my exact needs, I was grateful to be recommended Grey Swan. Where others had failed to find a solution, Tim and Julia of Grey Swan were quick to hit on a great way to give me two sites under one umbrella, which perfectly fitted my online needs. Creative, flexible and very good to collaborate with, I was very grateful to be in Grey Swan’s hands for my web building this year.
Jonathan SamProjects
Julia and Tim of Grey Swan are a highly creative, intuitive and responsive team who go to all lengths to meet their clients’ needs. We have used them primarily to represent our market offer in the most compelling way to our customers and have had some great results. They listen hard to our requirement, provide options and work to tight deadlines to get us what we need. They always go the extra mile, proactively researching around the project to ensure our message is carefully crafted within the context of our clients’ marketplace. A great team – I don’t know how we’d manage without them!
Lesley Mercuri Urval
A website speaks on behalf of your brand and Grey Swan does the talking for you. Julia and Tim’s pragmatic, creative approach brings your ideas to life and creates an impression that will lure people to your site. From beautiful design through to clever application and beyond, Grey Swan are the complete must-use, headache-free package.
Michelle Virtually Working
Who we are
Since we formed in 2010, the core team behind Grey Swan have used their creative backgrounds to develop and promote the ideas of a wide variety of arts organisations and small businesses.
After being based in London since our formation, we began an exciting new chapter in 2025. We relocated to King’s Lynn in Norfolk, embracing a setting that allows our creativity and focus to thrive. Although our location has changed, our commitment to delivering thoughtful, high-quality work remains unchanged, as we continue to serve clients in London, Norfolk and across the UK.